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Each week the Diabetes Health E-Newsletter delivers links to the very latest in news, reviews, blogs and videos from Diabetes Health direct to your inbox.
As a subscriber you'll get access to the amazing Diabetes Health Digital Advantage™ so you can read the current issue of Diabetes Health magazine online wherever you are!
Diabetes Health continues to roll out exciting changes to our newly redesigned website. All articles now have a comments field where you can speak your mind.
If you choose to register as a Diabetes Health community member, your comments will post immediately, allowing you to interact with other members of the Diabetes Health community in real time.
You may also comment anonymously if you prefer. If you choose to post anonymously, your comments will be sent to our moderator for approval before they appear.
When voicing your views via the comment feature, please respect the Diabetes Health community by refraining from comments that could be considered offensive to other people. Diabetes Health reserves the right to remove comments when necessary to maintain the cordial voice of the diabetes community.
This online version of Diabetes Health magazine, virtually identical to the bi-monthly Diabetes Health print magazine, has many additional useful features. While the pages turn in a similar fashion to a magazine’s, direct hot links lead to research articles, products and advertiser sites.
The free subscription is available by subscribing on the left panel of this page - just click Read Online Now.
Leaders in the industry applaud “Diabetes Health Digital Advantage™” as one of the more innovative and creative resources available and commend it for its user-friendly convenience.
On the new DiabetesHealth.com we have integrated RSS feeds into all content rooms (see the navigation panel on the left of this page). For more of an explanation on RSS feeds and how they work check out the RSS page on Wikepedia.
If you subscribe to Diabetes Health RSS feeds you can be alerted whenever
new content is posted on DiabetesHeath.com. You can subscribe to top
headlines or - if you are interested in specific content areas (e.g.
Type 1, or hypoglycemia) - you can subscribe to that specific room.
Simply click the RSS icon (
)
in the room that you’re most interested in.
RSS feeds can be integrated into all popular browsers on both Macs and PCs. Mac OSX and Windows Vista also have built in RSS integration (widgets and gadgets).
We’re also very excited about Diabetes Health TV. The emergence of video on the internet is in full swing, and we want to do our part to explore this exciting medium.
Simply click the TV icon on this page, or if you are anywhere in the site go to Diabetes Health TV under ‘Newsrooms’ on the left navigation panel.
There you can watch product demos and interviews with celebrities with diabetes, industry experts, researchers, and more. You can also rate videos and add your comments.
This is where you come in … we want to make you a star!
We know that everyone has a story to tell. We will be looking for “field reporters” to submit their own experiences in video format that we’ll post online.
We’d love for friends of Diabetes Health to be able to document and share their own experiences living with Diabetes.
Advertising Information
Established in 1991, Diabetes Health is the magazine the Wall Street Journal calls the information “weapon” against Diabetes.
Established: 1991
Editorial Mission
Diabetes Health is the essential resource for people living with diabetes, both newly diagnosed and experienced. We provide cutting-edge balanced expert news and information on living healthfully with diabetes. Includes up-to-the-moment editorial coverage of new products, research, treatment options and meaningful lifestyle issues.
2007 Rate Base: 150,000
Frequency: Bi-monthly
Magazine Trim Size: 8 1/4" x 10 3/4"
In Every Issue
Inspirational, motivational and informative editorial that helps the diabetes community learn how to achieve optimum health. Monthly sections include Living Well (Type 1 and Type 2), Food For Thought (Nutrition News and Recipes), Technology Today (Meter News and Up & Pumping).
Consumer Readership / Circulation Breakdown*
- 150,000 total circulation
- 25,000 digital subscribers
- 25,000 paid consumers
- 100,000 controlled and qualified Direct-to-Patient Circulation Program
The Direct-to-Patient Circulation Program is requested by and distributed to a controlled and qualified* list of certified diabetes educators, physicians and nurses. They in turn give Diabetes Health to 100,000 newly diagnosed patients as an educational tool every two months.
Demographics**
Sex: 60% female, 40% male
Education: 73% college graduate or higher
Household income: 62% $50,000+, 29% of which are $100,000+
Type 1: 48%
Type 2: 52%
Type 2 who use insulin: 18%
41% of our readers do not subscribe to Diabetes Forecast
61% of our readers do not subscribe to Diabetes Self-Management.
Advertiser Feedback
“By using the belly-band promotion with a coupon, we doubled our call volume and doubled our sales from the Diabetes Health readers. The promotion was impactful, engaging and made it easy for our customers to take action.” —Roseann Burhenne, Director of Marketing, Metrika
“Diabetes Health was the perfect vehicle to communicate the benefits of our diabetes program to such a large and engaged audience – we experienced over a 5% return on our investment.” —Kyna Trimble, Marketing Manager, American Heart Association
* Source: Publisher’s own data
** Source: Diabetes Health Fall Survey 2004
Please contact us for more information.